Video, Screencasts and Still Images – Using the Right Tool at the Right Time
Yesterday we had a great webinar titled “Video, Screencasts and Still Images – Using the Right Tool at the Right Time”. The real question is “Do I screencast or ScreenStep?” A lot of people make the mistake of thinking that sceencasting/videos and still image how-to guides (the kind you create with ScreenSteps) are mutually exclusive options. The truth is screencasts and ScreenSteps are different types of communications for different situations.
In the webinar we laid out a framework for helping you decide when each type of communication is most effective. We looked at several good examples of videos, screencasts and ScreenSteps-like articles.
The real key to determining which tool to use is gauging the users level of engagement. If they are only marginally engaged in the content you are presenting then a screencast is going to be the best option. But if they are fully engaged then a ScreenStep-like article will be much more effective. Check out the webinar to learn why.
The reaction from the participants was fantastic. It was by far our best received webinar yet. You can see the slides below:
You can download the full webinar by clicking on the link below.
Download the webinar: Video, Screencasts and Still Images – Using the Right Tool at the Right Time
